Say what you mean, Mean what you say
I have been looking at large company information from a potential investment perspective. What has struck me is the use of two phrases.
“Our people are our most important asset” & ” We value our customers”
Now haven’t we heard these before. Have you ever said this about your business? Do they mean it? Do you mean it? Do their actions live out these phrases? I have rung large companies with call centres to have a machine answer with the words that they value their customers but obviously not to highly otherwise they would have a human answer the phone.
So say what you mean and mean what you say? If you use these phrases make sure your actions give them life and meaning.


